With 20+ years of experience across diverse industries, I build and execute strategies that drive growth, brand recognition, and customer acquisition.
My career began in Del Mar, where I founded and scaled a residential mortgage and private lending firm to four locations, 25+ agents, and over $50M in monthly funding. Following the 2008 market shift, I relocated to Colorado and built the state’s largest energy-efficient lighting company, EESI, which served over 1,200 businesses across five Front Range locations. EESI helped more organizations transition to energy-efficient lighting than any other business in Colorado history.
After selling the company, I spent two years traveling Southeast Asia as the co-founder of a nonprofit organization, focusing on documentary film and photography to document social changes in the region.
After returning to the states I co-founded Tradewinds Media, a full-service agency that partnered with brands such as Toyota, Sony, GoPro, American Express, and Alaska Airlines to develop high-impact campaigns blending traditional and digital strategies.
Today, I channel that experience as the Director of Marketing & Branding at HHJ Trial Attorneys, where I lead growth strategy, brand development, and digital presence.
Outside of work, I am a documentary photographer, sailor, paraglider, overlander, skydiver, freediver/scuba diver, BASE jumper, and musician.
